[Vietnam Biz – Part 6] Land Purchase, Rental, or BTS in Vietnamese Industrial Parks: A Complete Comparison! What Determines the Right Choice? (Part 3)

3. Minimize risks by leveraging Vietnam market entry support services

When entering a Vietnamese industrial park, companies face multiple options—land ownership, rental, or BTS (Build to Suit)—all of which make decision-making increasingly complex. Japanese companies must also deal with numerous challenges, such as navigating local regulations and administrative procedures, selecting reliable partners, and bridging cultural gaps. To reduce these risks and strengthen competitiveness in the local market, the use of Vietnam market entry support services is essential. By utilizing these services, companies can systematically avoid potential pitfalls and significantly improve their chances of success. Below are the key advantages of using market entry support services, along with real case studies demonstrating measurable outcomes.

• Multiple entry options make the decision process complex
• Requires deep knowledge of local laws and administrative procedures
• Local networks are crucial for selecting partners and suppliers
• Cultural and language barriers become major obstacles
• Utilizing support services helps minimize risks

3.1. Benefits of market entry support services

The greatest advantage of Vietnam market entry support services lies in the comprehensive assistance provided by Japanese consultants who are highly knowledgeable about local conditions. Administrative procedures—such as company establishment and license acquisition—are handled smoothly through Japanese-language support available on the ground. In particular, land ownership purchases and rental contracts involve unique local risks, such as remaining ownership periods and contract-specific conditions. Experts meticulously review these details to prevent mistakes and disputes. Furthermore, the ability to offer one-stop support—including introducing local partner companies, assisting with talent recruitment, and providing ongoing support after business launch—is highly valued by many companies. As the author has often witnessed, such hands-on, practical support directly contributes to long-term operational stability.

3.2. Case study: Results achieved through service utilization

Although Manufacturing Company A, a publicly listed firm, decided to expand into Vietnam due to rising labor costs in China, it faced major challenges in complying with local regulations and selecting reliable suppliers. By leveraging market entry support services, the company successfully completed local entity establishment in just 6 months and secured contracts with 5 reliable suppliers. Additionally, the company achieved a 30% reduction in manufacturing costs and smoothly hired 20 local staff members—clear numerical evidence of the strong impact of support services. This case demonstrates how utilizing market entry support services can dramatically reduce pre-entry risks while ensuring both speed and quality in business setup.

• Local entity established in a short timeframe
• Supplier selection challenges resolved, enabling stable procurement
• Significant reduction in manufacturing costs
• Smooth recruitment of local staff
• Substantial reduction in entry-related risks through service implementation

In summary, leveraging Vietnam market entry support services is a highly effective way to overcome the complexities of the local environment and greatly improve the likelihood of business success.